There is a reason larger companies work with an agency in purchasing their media or have someone dedicated on their team for this specific role in the company. Media buyers have the experiences necessary to make better marketing decisions, while negotiating better rates. Working with Louvre Media gives local businesses the same advantages in Media Buying that larger companies are using today.
There are many reasons Louvre Media manages Media Buying on behalf of our clients. Since we work with many different companies, we know the market and our clients see the benefits of our expertise, both in results and often lower costs. Some of these benefits include:
Purchasing Power is More Than What You Pay
Yes, we have purchasing power, but more importantly. We know what works and we know how and when to test marketing. For many media, we track the results so we can review the return on investment (ROI) our clients are receiving for the media we purchase. The internet has changed advertising, further complicating Media Buying. What works for one business in one market may not work for a different business in a different market.
There is not a one size fits all solution, and it takes time to get the ball rolling. Let's learn more about each other and see if working together makes sense for your business.