Evaluating Media Choices
Do you ever feel overwhelmed with all the media choices available at your fingertips? How do I know which channel will be the most “effective”, will I reach the right target audience?
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Market Budget
How Much Money Should I Spend on Advertising?
The internet and social media have changed the landscaping of media, but the basics remain the same. Having a budget for your marketing makes sticking to the marketing plan a bit easier.
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Why One-Size-Fits-All Doesn’t Work
Our Team’s Perspective Have you ever completed a puzzle? The feeling of snapping the last piece in place is a sigh of relief. But imagine getting down to the last couple pieces, and realizing they were lost along the way? That is exactly how it sounds to me when a business owner has an epiphany
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What is the Right Marketing Mix?
The secret isn’t always in the plan- but having a plan is the first place to start.
What is the Right Marketing Mix? Read More »
