No matter which platform you use to advertise your business and elevate your success, follow these basic steps and dedicate time to owning your platform. Listen to your audience and get a sense of how they communicate, their habits, and how you can stay on top of their mind.
Social media evolves every year, and the evolution can either help or hurt your business. How can you use it to your advantage?
Are You Socially Acceptable? Facebook, Instagram, LinkedIn, Snapchat, YouTube, etc. etc. etc. It seems as if every day there is a new social media platform taking the world by storm. As an advertiser, it can be intimidating to try and stay up to date with how to best reach your target audience on these social …
Is it possible the value of your marketing and advertising results, or lack thereof, is in direct relationship with how your customers interact with your brand and how your customers are treated once they enter the door?
In a culture curated by filters and seemingly flawless images, what does it mean to be authentic? Is it valuable to you for customers to see your brand as authentic? The way the consumer perceives your brand will ultimately determine whether they become your customer or not.
Our Team’s Perspective Have you ever completed a puzzle? The feeling of snapping the last piece in place is a sigh of relief. But imagine getting down to the last couple pieces, and realizing they were lost along the way? That is exactly how it sounds to me when a business owner has an epiphany …
Is Your Business “Socially” Acceptable? We hear much about Social Media these days, and for many business owners, social media means different things. The term is used vaguely and can be used to described any website, or app (an application downloaded to a mobile device), where people can connect with other people, brands, or businesses. …
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